Showing posts with label articles. Show all posts
Showing posts with label articles. Show all posts

Thursday, 31 December 2009

How to write articles

To all writers and non-writers out there, now is the time to start digging up those creative writing skills back.
With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is why article writing, submissions and publications are also getting popular.

There are already many tools that people can use to make the process of distributing their articles more easily. Though this is invaluable in getting the contents more exposure, which is only half of the story.
Let us take a look first at the common mistakes that some people make before submitting their contents to article directories:

1. Publishing content that does not help your readers.
Maybe in the process of writing articles, you are thinking that all that is you wanted is links back to your site. And any visitors it can generate are fine.
Guess what? Not all article banks and directories are going to accept your content automatically. Oftentimes, they have some guidelines and specifications on the articles that they are accepting.
You can double the number of sites you can submit to by writing articles that the directories want to share with other people. All it takes is one publisher with a hundred thousand readers to increase your potential audience overnight.
Write the articles that publishers want in their publications if you want your article marketing to work the most effective way for you. This also means you have to obey the standard guidelines, spell checks, researching on a good topic and even hiring a writer to produce a good content on your behalf.
In the end, it is all really a matter of choice on your part. You can start getting a little exposure from increased links back but on a very basic level. Or enjoy massive exposure from a little extra time making quality contents.
It will be your choice. You may not be aware of the fact that an article submitted on directories is not meant to have the same level of exposure as highly-targeted content ones geared on a narrow group of people.
Learn the difference between these two and it will surely help you know what kinds of articles to write and to submit.

2. Confusing the reason to promote the articles with the reason to write them.
In article writing, there are three key benefits why you are promoting them; branding, lead generation and promotion, which are all part of your optimization efforts.
But there is only one reason why you write an article, and that is to inform your audience. If the article is not focused on this primary and most important purpose, it will fail to achieve the three promotion benefits because no one will be interested in reading them.
You need to figure out first how to get people to read what is in your article, then make them click on your resource box. You can achieve this by producing better contents.

3. Failing to maximize the promotional opportunities of article marketing.
You may know already that your articles can help you generate additional links back to your site. But do you know that you can get more visitors and better search engine results from that same articles?
Mention keywords at strategic places. Just be sure not to overdo them. Some are even using anchor texts which is also an effective method. But it is important to know that majority of the directories are not able to support this.
Remember that is not only about the links back to your site. Part of doing well in your article marketing is getting picked up by publishers with a large number of audiences and gaining the ability of leveraging other brands because of the quality of your work. Better search engine results also are great benefits.
But these things do not put much money in your pocket. There are other factors that can turn your article marketing efforts into an opportunity that can boost your earnings. Not just increase the number of visitors to your site.
Start out with a plan and see to it that your article will serve the function that you intended it to have.

4 Things ALL Articles Must Have - Don't Forget!

The importance of articles in today’s websites and internet based companies are immeasurable. They dictate a lot in the success and the drive of traffic into one’s site.   It has become a key element in making a site work and earns a profit. A website operator and owner must have the good sense to include articles in his or her site that will work for them and earn them the many benefits articles can give to their site.

Articles have been known to be the driving force in driving traffic to a website. Articles are a factor in giving site high rankings in search result pages. The higher a site ranks the bigger slice of the traffic flow pie he gets. With a huge number in traffic flow, there are more profits and more potential for other income generating schemes as well.

But, it is not just about stuffing your site with articles; they have certain requirements as well. These requirements must be met to obtain the maximum benefits an article will provide for your site. A well written article will catch the eyes and interest of your customers and keep them coming back for more.  They would also be able to recommend your site to others.

Here are some tips to help you and assist you in making your articles. Below you will read about four things all articles must have to make it successful and helpful in making your site a profit earning and traffic overflowing site.

•    Keywords and Keyword Phrases.

An article must always be centered on the keywords and keyword phrases. As each website visitor goes to a site, there are those who are just merely browsing but actually looking for a specific something. When this happens, a searcher usually goes to a search engine and types in the keywords they are looking for (e.g. Toyota Camry, Meningitis, Tax Lawyer and Etcetera). It could be anything they want.

The Important thing is that you have an article that has the keywords that are related to your site. For example, if you maintain an auto parts site, you must be able t have articles about cars and their parts.  There are many tools in the internet that provides service in helping a webmaster out in determining what keywords and keyword phrases are mostly sought out. You can use this tool to determine what keywords to use and write about.  

•    Keyword Density

Know that you have your keywords and keyword phrases, you must use them fully. An article must have good keyword density for a search engine to “feel” its presence. Articles should at least have ten to fifteen percent of keyword density in their content for search engines to rank a site high in their search results. Getting a high rank is what articles do best for a site.

Keyword density is the number of times a keyword or keyword phrase is used on an article. The number varies depending on the number of words used in an article. An effective article must have a keyword density that is not too high or too low. With a very high density, the essence of the article is lost and may turn off a reader as well as the search engines. It comes off as overeager. A low number may be ignored by the search engines.

•    Good Article Content

Like what is stated above, you cannot just riddle an article with keywords. They must also be regarded as good reading materials. Articles must be able to entertain people as well as provide good information and help for their needs. Articles should be written well with correct spelling and good grammar. If you want people to trust you, make your work good and well thought out.

People respond well to figures, facts and statistics. Try to get great information and as many facts as you can. A good and well written article will boost your reputation as an expert in your chosen field or topic. As more people believe in you. They will be able to trust you and your products.

•    Linking Articles

And another important thing to remember. If you are going to submit articles to ezines and/or contribute your articles to newsletters and other sites, DON’T ever forget to include a link to your site. A little resource box with a brief description of your site and you should always be placed right after your articles that you have submitted. If people like your articles, they will most likely click on the link directing them to your site.

Friday, 6 November 2009

Using articles to make money

Looking through the universe of online affiliate marketing, you’ll notice that most sites fall into two categories. There are sites that simply have a list of links to other sites that sell products. You’ll notice that these sties come up often in web searches on Google or Yahoo, but they don’t seem very useful since all they have is other links and no actual content of their own.

The other kind of affiliate site is the kind that you want. It is a site that has all the same links that the others do, but it also has content. Now, what does “content” mean, anyway? Content is simply an internet term that means articles or information on a web page. Why do affiliate sites that use content work better than those that don’t? It’s simple.

If you click on a site, say, a site about growing roses, which would you rather find? A list of links that you have no idea if they are any good or not or if they even link to a reputable company? Or an informative, well-written article about growing roses that has a link at the bottom for a company that, while you still don’t know if they are trustworthy or not, the person who wrote this content thinks so and they sure sound like they know what they are talking about. Which one do you think does better sales every month? Exactly. The site that uses articles.

This is the number one reason why you should be knowledgeable about the products you wish to sell. It will be a million times easier to write content that sounds like it was written by an expert if you know your way around your product. If a web surfer stumbles upon your site, finds your articles well-written, informative and fun and then sees a link to buy a product related to the article, your chances of making money off of that customer go up 100 times. The big secret to affiliate marketing isn’t a magic formula or miracle catchphrase. It’s well-written content.

There are even companies out there that will write content for you, for a small fee. It may seem like a silly thing to invest in on the surface, but once you see the hard numbers that show how much better affiliate sites do with content then without, you’ll be on board in no time flat.

Saturday, 17 October 2009

The ultimate online income.(Part 5)

Getting your website noticed

Now your website is up and running you need to get noticed, especially by the search engines.
First thing you need to do is submit your website to the search engines. There is plenty of software out there to help you but you can do it yourself.
Use the search term "add my site to" then the search engine you want to submit to.
Make sure you submit to google, yahoo and bing(MSN), and any other search engine you can think of.

Next you need to create some backlinks to your site.
Use the articles you have already written and submit them to article directories.
There are plenty more article directories, just do a search.

Join the Free Traffic System, I am not going into details as you can watch the videos on their homepage to see exactly how the system can work for you. It puts out about 90 backlinks for every article you submit.

Now you need to comment on peoples blogs, do a search for your keyword and use +blogspot or +wordpress you will find a lot of posts you can leave comments on.
When posting your comment you should be able to add your website which will create a link from your name on the comment section.
Make sure you post valid content on your comments or the blog owner may just delete your comment.
Post about 10 comments a day and you will soon build a massive amount of backlinks.

If you log on to Glocksoft and download  fast directory submitter for free you can get your website submitted to about 150 online directories for free.
You can easily search the search engines for more directories to submit your website to.

The more backlinks you have the better your search engine ranking.
If you have researched your keywords correctly then creating these backlinks will start taking you to the top of the search engines pretty quickly.

Most affiliate marketers fall into the trap of so called free traffic or buying traffic packages. They are extremely low quality and you are unlikely to make any sales at all from these methods.
I do use some surfer sites when I first build a website. Having a steady supply of traffic seems to help with google PR rating and Alexa traffic ranking. I only use them until my free traffic from the search engines kicks in and I look for about 200 visitors a day, I don't know why it works but it seems to work quite well.
hitsboosterpro
24sevenhits.com
trafficswarm.com
easyhits4u.com

These 4 traffic site should easily get you 200 visitors a day with very little effort.
Please do not get drawn into getting thousands of visitors to your websites and joining loads of websites offering free traffic. Traffic for your website should be based on quality not quantity.

Keep posting articles to the article directories and commenting on blogs and you should see your site in the search engines pretty soon.

Before I end this post I just wanted to say do not be impatient. You will discover that it can take weeks for your website to be noticed or get listed on websites. This is the worst time because most people automatically start to submit their website again and again, this is bad news as the search engines will end up ignoring you.
Submit a different page to the search engines once per week, they may take time but as your backlinks begin to grow so will the speed in which your website is indexed.
The website will crawl one of the websites your link is on and the more it does this the faster your site becomes indexed.


Saturday, 10 October 2009

The ultimate online income.(Part 2)

 Content Is King

You should have a viable product by now. Something tangible to build your website around.
Before you continue any further ask yourself this question "How much do I know about this product ?"

Your website needs plenty of information to entice visitors to read and hopefully click through and buy your affiliate product. You will also need to submit articles to directories as well as coming up with some good text ads to distribute to directories. You will need to ensure you have plenty of variations of both articles and text ads as this gives your site more visibility on the net.

The reason for this is if the search engines see the same text over and over all linking back to your website then it will look like your a spammer and you have a chance that they will not bother crawling your site.
To get your site to the top of the search engines you need quality content on your website as well as quality backlinks from other sites.

The first step is designing the text for your website, this should be designed to create a good experience for the visitor and to make you look an expert in the product your trying to sell.
You also need to look at how many pages there are going to be and what is going to be on each page.
The easiest way to do this is to do a simple search and look around at websites similar to what you want to achieve. Look at the layout, design and navigation as well as just the text and pictures.
Do not copy from other peoples websites, search engines will easily spot this and not bother crawling your site.
Use the information you gather to design your website ensuring it is unique content. Do this on paper at the moment to ensure your happy with the design and text.
Ensure the keywords you identified are in your text numerous times, just don't overdo it. Make it look natural.

Next you need about 20-30 articles each should be about 450+ words long. This may sound a bit daunting but it will really help you build your authority on the product your trying to sell. The more authority you have the more sales your likely to make.
To help build your articles there are a few things you can do. First visit article directories and search for articles about your product. Don't copy them but use them as guides to write your articles.
There are also millions of blogs out there that you can search to help you gather information, just type your keyword into a search engine and use +blogspot.
If you were doing book reviews then your search would look like this "book review+blogspot.

It may seem like a lot of work but it will help take your website to the top of the search engines where you will create an endless stream of traffic and sales.
The more you put in the more you will get out.

Now you need to create some text ads. These are pretty simple to do, just think about the keywords your using and put them into a sentence relating to your website.
If you were doing book reviews a few lines you could use are :

Best online book review website.
For the best reading experience take a look at our book reviews.

Totally different descriptions but both have "book reviews" in the text.
Again this may seem like a bit of a pain but it will help build your presence online and give the search engines what they need to keep your site ranked highly.

This might seem a lot of work when you have not even got a website online yet. The french call it "mis en place" we call it "preperation in advance".
By preparing everything in advance we can get our website online and begin building our backlinks and search engine ranking immediately. The other reason to do all this now is as your building your articles, text links and website content you are also learning. This is vital in building your authority about a product or service, the more authority you have the more sales your likely to make.



 
 

blogger templates | Make Money Online